The StarBws project, has been launched to explore how the latest Low Earth Orbit (LEO) and cellular networks can be used in conjunction to enhance connectivity on transportation systems in challenging communication environments, where obstructions such as tree canopies and valleys would normally block the signal.

This innovative project includes the Welsh Government in collaboration with a consortium of partners and aims to deliver reliable, high-speed internet to passengers traveling on public transportation in rural areas.  Enabling passengers to stay connected throughout their journey, whether collaborating with colleagues via video calls or enjoying leisure activities such as streaming videos and music.  Benefits that are quite often lacking for passengers travelling in the countryside.

The trial will focus on the rural 460 Carmarthen to Cardigan bus service, which operates four times daily and takes 1 hour and 26 minutes to complete one way.  Having begun in Autumn 2024, the project will run for one year, providing valuable insights into the needs of passengers as well as the potential of advanced connectivity solutions in rural settings.

Simon Richards, Director at Richards Bros said: “Our independence empowers us to innovate and adapt swiftly to the needs of our passengers.  The StarBws project exemplifies our commitment to pioneering new connectivity solutions, ensuring our rural routes are not only reliable but also equipped with the latest in modern communication services.  This initiative highlights our dedication to improving public transport for the communities we serve, showcasing the benefits of being an agile and forward-thinking operator."

The Swansea Bay City Deal fully supports this initiative and looks forward to tracking the trial, which provides an opportunity to explore how various technologies can be leveraged to address real-time challenges faced by passengers using public transport in rural areas.

Rob Stewart, Leader of Swansea Council and Chair of the Swansea Bay City Deal Joint Committee, said, “This project represents significant progress in innovation, tackling a well-known challenge in rural transportation. The application of this technology not only benefits rural areas but also has the potential to enhance connectivity and efficiency across all forms of public transport, especially on longer journeys where commuters need to be able to continue working."

The Cabinet Secretary for Transport and North Wales, Ken Skates said,

“I am pleased Welsh Government has been able to support this innovative and really worthwhile project. WiFi connectivity on public transport, particularly in rural areas can be challenging.  The StarBws project will provide a solution for that, allowing people to use their devices for work and leisure, keeping them connected even when they are travelling through remote countryside.”

The appetite to develop better connectivity for passengers using public transport is at an all-time high, with many suppliers' keen to partner with initiatives such as StarBws and build on the progress being made in the Swansea Bay City Region as well as wider parts of Wales.  

If you'd like to know more, please get in touch with: media@dragonwifi.wales

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